Our Story
WELCOME TO HALO COSMETICS!
Founded in 2023, we are a female-owned beauty brand that is dedicated to creating beauty products that celebrate the beauty and diversity of every woman. At Halo Cosmetics, we understand the unique needs of our customers, especially those with Asian skin tones.
Our journey began when our founder, G.C, faced a frustrating challenge in her search for a nude-coloured lipstick that would flatter her skintone while having minimal makeup on. Despite scouring countless stores, she discovered a glaring gap in the market – most Asian beauty brands did not offer nude-coloured lipsticks, and other brands that do, were either not budget-friendly, contains harsh chemicals or do not ship internationally.
Growing up as a chemist's daughter, she has a profound knowledge of what makes a good beauty product, and has since set out on a mission to create skin-friendly cosmetics; starting with our nude-coloured lipsticks for those with Asian skintones. She recognized that every individual should have access to beauty products that celebrate and enhance their natural features.
After years of research and formulation, G.C founded Halo Cosmetics. With Malaysia as our base, we understand the specific needs of our girlies who want to achieve a no-makeup-makeup look. We hope we could bring something unique and valuable to the beauty scene in Asia – good quality beauty products with skin-loving ingredients without breaking the bank.
Xoxo,
G.C